Born Cash Elton Baker under the sign of Pisces on 5 March 2003, in Tulsa, Oklahoma USA, Cash Baker is a 20-year-old Caucasian singer-songwriter and social media celebrity of Christian beliefs. He’s likely easiest to recognize around the world thanks to his massively followed TikTok profile, although his other pages are also quite influential. He’s been seen exploring various content creation faucets over the course of his sometimes lucrative social media entertainment career since 2016.
Early life & education: Not-so-old faithful
Baker was brought up right where he was born, alongside his 23-year-old elder brother Maverick (born 13 December 2000) and 24-year-old sister Lani Lynn Baker (born 19 May 1999), both of whom are also social media celebrities in their own right. His father James is a private contractor, while his mother Tara is a bank employee. The long-wedded couple raised their children to strictly follow the Christian faith, which has over the years made Cash quite a bit more recognizable, for both kinds of reasons. As a child he expressed interest in the divine, regularly attending church with his family and striving to live by biblical teachings, thereby inadvertently standing out among his peers.
As for his education, Baker attended Tulsa’s Central High School, matriculating from there in 2021. The internet star hasn’t expressed a desire to further his education ever since turning 18, leading many fans to believe that he won’t be pursuing a college degree any time in the future.
Career: A boy of the masses
Baker started his online career like most other teenagers who eventually ended up on the front pages of media outlets – creating short-form engaging videos featuring humoristic content that young frequenters of the website could easily relate to. He often addressed popular political, societal and religious topics in a non-serious manner, making sure to provide relief rather than thought engagement for those seeking to forget life’s daily difficulties. Cash appealed to the masses with his likable personality and unique appearance, having maintained a dyed blond Justin Bieber-like hairstyle even beyond his teenage years. A rather unique addition to the otherwise ordinary mix of male TikTok teen traits was his insistent piety, as unlike most of his peers by the time they’re 18, the star continued pursuing a life he considers worthy according to The Bible.
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All these factors combined into a character who’s hard to forget, causing millions of teens who identify him in one way or another to flock to his social media profiles and stay hungry for whatever kind of content was coming their way. Baker’s main gig for most of his time on the internet are meme videos meant to make the viewer laugh, relying on matters whose charm has persisted throughout all of the years of the internet’s existence, such as relationships, school, music, fashion and food. Although centered on traveling when he first began posting on Instagram in 2016, the celebrity’s content evolved to attract much greater crowds over the years, incorporating all of the factors that generally make teenagers popular, such as a unique hairstyle and trailblazer understanding of internet culture.
What is undeniable from looking at his general interactions with the audience is that Baker is well aware of his fan demographics, always making sure to look his best and pose in a more favorable setting to captivate as many teenage girls as possible. His Instagram post descriptions also reveal a tactic by which he hopes to build audience engagement and further popularity, often offering a direct message or comment reply to whoever tags five of their friends. Seeing the sheer numbers on his social media, even those not particularly fond of the celebrity would have a hard time denying that he’s struck gold with this method.
Cash remains thoroughly engaged with his audience in a variety of ways, mostly using TikTok and Instagram to keep them informed about his day-to-day. YouTube is also a significant platform for this type of sharing, on which the star owns multiple accounts, such as the Cash & Maverick channel for prank, vlog and music videos with his brother, but also Cash & Kate – a place for couple-related content that involves humorous settings, an example being “Hitting On a Girl In Front Of My Wife!” Last but not least, Cash has been dedicated to running his own “LOL Podcast” since late June 2023, posting new episodes every Wednesday and Saturday. He thus retains an extremely diversified online portfolio in early 2024.
His musical career
Throughout his many years of posting and lip syncing the most famous songs as they went by, Cash realized that he might have a penchant for music that goes beyond acting tracks out for five-second TikTok videos. He joined forces with his brother in this endeavor, who had even greater online impact, releasing the single entitled “The Way You Move” on 13 November 2018. This was followed by another five tracks in 2019, the most popular of which is “Space Cowboy.”
To the disappointment of numerous fans, that year marked the end of their artistic inspiration, as they had both moved on to focusing all their efforts on social media content. This switch didn’t stop Cash from releasing one last track though, on 19 September 2020, this time all his own, entitled “White Benz,”. The brothers also created a dedicated website that year, allowing fans to purchase tickets for their musical tour featuring the six songs they’d created together.
Standing one’s ground: Is he homophobic?
Business Insider ran a story on 10 August 2020 detailing the apparently unacceptable contents of Baker’s TikTok posts a few days prior, which were deleted prior to the news breaking across the internet. It’s said that the social media star denounced members of the LGBT community, stating that his devotion to the Christian faith prevents him from accepting them as regular members of society. He made it clear that, in his mind, being anything other than heterosexual is a sin, emphasizing that anyone on the LGBT spectrum should repent instead of glorifying their desires.
As most anyone would expect, these comments greatly upset the overwhelmingly liberal and progressive social media crowd, resulting in severe backlash against Baker. He alienated not only most terminally-online Twitter users, but also adherents of all faiths other than his own, having stated that he could never support what he deemed as ‘false gods’, urging non-Christians to read the biblical gospel and convert to his religion. He specifically went after Judaism, Islam and Hinduism criticizing their teachings and accusing them of being ways towards ‘an eternity in hell.’
He lost thousands of followers immediately thereafter, and was accused of numerous ‘phobia’ words, such as ‘homo-‘ and ‘Islamo-‘, while others called him anti-Semitic. His worldwide popularity survived in spite of most angered netizens’ expectations, as the remaining fans gained even greater respect for the no-holds-barred teen willing to proudly proclaim what he believes in. The initial outfall caused a significant drop in his TikTok viewership – from a million clicks per video to only about 300,000. His income stream recovered its growth throughout the massive controversy, while some fans claim that it was ultimately bolstered, as news of his supposed misdeeds informed even more people of his existence.
Love life: Who is his wife? What was their wedding like?
Cash’s only known romantic partner is Kate Marie Baker, whom he’d been in a relationship with for five years prior to proposing to her in December 2021. The two married in a lavish, private ceremony on 25 June 2023. Kate is a devout Christian much like her husband, and the couple have stated that there was no significant escalation of physical contact prior to their first wedding night, as ordained by their interpretation of scripture. There have been rumors of a pregnancy as well, though that most likely stemmed from a video posted on Cash’s YouTube channel, which humorously explores the inappropriate reactions of his brother to the joyous news. It is yet to be confirmed by either of the celebrities that Kate is with child, and she isn’t showing signs of expecting in her social media posts.
Net worth: How rich is he?
Some of the best-respected sources have estimated Baker’s total accumulated wealth at over $2 million – a sum he earned through persistent engagement across all his social media profiles, combining his careers as a podcaster, musician and entertainer. He and Maverick’s combined efforts also birthed their own merchandise store, and one for their podcast, which is believed to be garnering a significant income as well.
Body measurements: What is his height?
Cash is 5ft 10ins (178cms) tall, and weighs around 143lbs (65kgs), with shoe size 10. His natural hair color is light brown, though it’s consistently dyed bleached blond, and his eyes are turquoise. His complexion is generally quite pale, with a body type most often described as slim.
Social media presence
Cash’s TikTok boasts over 18 million followers, and his Instagram more than a million. His podcast’s TikTok is close to 7.2 million, and YouTube channel is nearing 1.5 million. The channel he shares with his brother has almost thee million subscribers, and the one with his wife close to 600,000.
